A JV giveaway event is a site used by Internet marketers who get together to use their lists to help build the email lists of all the members participating. By being involved in such an event each participant has the potential to increase the size of their own email list by taking advantage of the combined power of all the other list builders who are participating.
The way it works is each participant of the JV giveaway submits one or more gifts along with their squeeze pages they will be using to accumulate new sign-ups. They then agree to send letters their list of subscribers on launch day promoting the giveaway event and all the free products being given away by other members.
The one paramount factor that will make a JV giveaway event a success for you, would obviously be - your gifts. An effective giveaway event (for you) would be a giveaway event where you grow your email list. For that to take place you want people to sign up for your gifts. Therefore you need your gifts to be engaging for the people that sign up for the giveaway event as members.
What are the qualities your submissions must have?
1) Uniqueness - Your gifts should be unique so they will stand out in the sea of gifts. How to make them unique? Look at the other items on this list.
2) Contemporary - Your gift must not be a worn out eBook from 2002.
3) Substance - Your submission must provide significant, useful information.
4) High quality graphics - People "shop" with their eyes. Make your graphics alluring, delightful to look at and interesting.
5) Good copy - Create a "smart" sales copy that will grab them by their mouse clicking finger. You essentially have to sell your offers twice:
A. At the gift list - You need an alluring title (some events limit it to 25 characters) and a brief, attractive copy (some events limit that to 500 or even 300 characters).
B. At the gift's squeeze page - this is like a sales letter only instead of a "buy now" button you will have an opt-in form.
6) Bonuses - You must (yes, "must" - people have come to count on this) have bonuses on the download page. Please, add a few sound bonuses and not just the usual affiliate promotions.
7) Follow up - Follow up on your subscribers. Make it your own and give more bonuses.
Conclusion
You need good marketing skills for your contributions to produce the type of results you are looking for. Invest in your offers and your list of subscribers will expand.