Online marketing
If you’ve been in business for any length of time, you likely have hidden assets you can sell. For example, do you write a newsletter? Then you can sell a bundle of back issues. Do you send out emails? You can bundle these as well for other marketers to use. How about blog posts – do you have enough to package them into a book? Have you developed[…]
Want to KNOW your product will be a hit BEFORE you make it? This is simple and easy to do. And it can save you a ton of time and frustration. Validating your next product idea is crucial if you want to be sure you’re going to have a winning product on your hands. Here’s how to do it… Create a pre-launch page. On the pre-launch page, give[…]
…yet it’s a technique most marketers aren’t even aware of yet. And it’s as easy as turning video PLR snippets into lists and cash. Here’s how it works… Find some good, solid PLR videos that instruct on how to do something. They should cover the step by step method to achieve a goal. They don’t need to be fancy but they do need good information that people want.[…]
I see new marketers all the time freeze up with fear. They’ll have a great idea for their business and start to act on it, all excited. Then something happens, something that plants the seed of doubt, and suddenly they’re asking, “Who am I to be doing this?” Maybe they have something great to teach that would help others, or they have a different way of doing things[…]
Standing apart from the crowd of other emails in your prospects’ inbox isn’t easy. There are gimmicky ways to do it – write subject lines that shock, use lots of funny characters in the subject line, use the latest “hot” subject line [for the past year this has been “Hey”] and so forth. But how do you get your recipients to become avid readers of your emails? Sane[…]
As we look ahead to 2025, marketing is set to undergo transformative changes driven by evolving technology, shifting consumer expectations, and the growing importance of personalization and ethics. To stay relevant, marketers will need to adapt to these trends, balancing innovation with authenticity. Here are the key changes to expect in marketing in 2025 and how you can prepare to meet the challenges and opportunities of this dynamic[…]
I’ve seen three different marketers doing a variation of this business, all with the same result – they earn a bare minimum of $5,000/month and usually 2 to 3 times that much. Two of them are completely unknown marketers who are quietly doing this in their spare time. The third marketer is a fairly big name, and odds are you’ve heard of him. He doesn’t do any of[…]
Hopefully you are the exception to these mistakes. If you’re not, take heart: 9 out of 10 online marketers make these very same mistakes. Here’s how to rise above your competition and increase your bottom line simply by NOT making these 5 mistakes… Spamming on social media. You opened your X account with the best of intentions to Tweet valuable content and answer questions, but now nearly every[…]
You’ve either got a blog already, or you’re just about to start one. Congratulations! You are one of only 500 million. Now then, knowing that your blog is (statistically speaking) less than a needle in a haystack, how are you going to get it NOTICED and read? In one word, the answer is BRANDING. You can either throw together a blog and hope it somehow gets found, or[…]
No matter how hard you try to prevent it, sooner or later you’ll have prospects land on your 404 error page. When they do, they have a choice – try to find what they were looking for or give up. Care to guess what happens more often? They leave in frustration. So instead of the usual “Whoops! We’re sorry but what you’re looking for has moved” page, consider[…]
A hot online business model is to build a membership site and sell those memberships for $27 to $97 a month or more. It sounds like a great idea – theoretically just 100 members paying you $97 a month will gross $9,700 per month and $116,400 per year. But it’s not as easy as it used to be to get someone to sign up for a hefty monthly[…]
There’s a common theory that you’ve got to warm up your list for a few days, or even a few weeks before you try to sell them anything. But if someone came to your website looking for answers and opted into your list – then they are a hot prospect right NOW. That’s why you should go ahead and make them an offer within the first 7 days.[…]
You already know that a buyer is generally worth ten times more than a prospect who signs up for a free product. Here’s the best way to continually build a list of buyers without having to buy solo ads or place advertising. Create a simple product that solves one pressing problem in your niche. This might be a video, audio or ebook – it doesn’t really matter. What[…]
Let’s face it – it’s getting a little harder these days to do offline marketing. There’s more competition than ever before as more and more marketers break into the field. There are also more potential services to sell, which just tends to confuse the heck out of both the business owners and the new offline marketers. And as more and more marketers are offering more services to business[…]
As marketers we write headlines all the time, whether it’s for a blog post, an article, an email, a sales letter or an ad. As you know, the better your headline, the more people will read your words and possibly take the action you seek. Here are 15 ideas for headlines. Next time you’re stuck for what to write, simply refer back to this page. In fact, you[…]
