How to Organize Your Marketing When Working From Home

Marketing

Working from home can be liberating—but also a little chaotic, especially when you’re wearing multiple hats. For solo entrepreneurs, freelancers, or small business owners, staying on top of your marketing can be one of the most challenging parts of remote work. With distractions lurking around every corner and no marketing team down the hall, staying …

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Why Negative Social Proof Does NOT Work

We are all familiar with social proof – placing positive testimonials on your sales pages and websites to show what others think of our products. However, there is a form of social proof used by many marketers that actually backfires and causes sales to drop dramatically, and it’s what they call “negative” social proof. It …

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How To Make $300 to $800 a Day (Or More) By NOT Hijacking YouTube Videos

You’ve likely heard of a technique called YouTube Traffic Hijacking. In a nutshell, it’s finding YouTube videos that get a lot of views but don’t display a URL in the more information section. You contact the video owner and offer to either buy the video outright or lease the “more info” section. You then insert …

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